Young minds
coming together can spark great ideas.
Believing in
the youth’s ideas and their desire to make a positive difference, Unilab Ideas
Positive, a social marketing clinic and competition-in-one, provides a venue
for college students to share
their innovative and sustainable ideas to address the health and wellness
concerns of their communities—and turn those ideas into reality.
To help the
youth turn their ideas into concrete health and wellness programs for their
communities, Unilab Ideas Positive provides them with:
•a 3-day
social marketing boot camp, where they learn and understand social marketing
approaches from a pool of experts using current and relevant social marketing
practices and case studies, and
•a seed
money so they can implement their social marketing programs within six months.
Now on its
third year, Unilab Ideas Positive gets even better with a focus not only on
positive ideas, but also on positive outcomes—creating a difference where it
matters, in partnership with the Filipino youth.
What’s new this 2012?
Unilab Ideas
Positive is now expanding from Metro Manila to the entire Philippines, covering
North Luzon, South Luzon, Visayas, and Mindanao. More college students will,
thus, have an opportunity to help transform their chosen communities with their
social marketing ideas.
And because
more positive ideas will be developed, more communities will benefit. Fifteen
(15) teams will each be given Php100,000 seed money from Unilab Foundation for
the implementation of social marketing programs—a total of Php1.5 million seed
money.
Indeed, it’s
an even more exciting Unilab Ideas Positive this year with bigger prizes at
stake. But more than the prizes, it’s the opportunity to come together for a
shared goal of a healthier nation that makes Unilab Ideas Positive a rewarding
venue for the Filipino youth to make a significant contribution where it is
needed most.
0 comments:
Post a Comment